Fadi Makki

Director of B4Development / Founder of Nudge Lebanon


Dr. Fadi Makki heads the first behavioral insights and nudge unit in the Middle East – B4Development (formerly Qatar Behavioural Insights Unit) and is the founder of Nudge Lebanon. He pioneered applications of behavioral insights and nudge concepts through RCTs in the Arab region and has more than 23 years of experience in public policy, socio-economic development, behavioral economics and social entrepreneurship. He currently holds teaching and research positions at AUB and Georgetown University in Qatar. He served as undersecretary of the ministry of economy and trade and Advisor to the PM in Lebanon, Director at Booz&Co. He obtained his PhD from Cambridge University, Master degrees from LSE and Hull, BAs from AUB and the Lebanese University.